Cultivating mindfulness within training to amplify potential. 

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Nathan Senter


Nathan is a coach. He doesn’t take the title lightly. Physical fitness is more than “just a workout”. It’s not a mental health break, it’s a chance for the mind to reconnect to the body and bring the system back online. Nathan’s lifelong pursuit of strength is rooted in his passion to unlock the mind’s capacity for resilience, grit, and physical aptitude. A strong mind empowers the body to reach its potential. Nathan is enthusiastic and encouraging, but not a cheerleader. He’s more of a Sherpa who’s willing to bear the load and show you the way, but you have to be willing to summit. To him, fitness is a minimalism that incorporates kettlebells, barbells, and one’s own weight en route to mastery. His career of service exemplifies his commitment to helping others understand the importance of fitness never being the limiting factor to anything. 

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Jess Buckley


Jess believes that physical abilities or skill (or lack thereof) should never dictate one’s life experiences. The gym is merely a training ground to strengthen one’s body and mind for improved performance in sport and in life. Although a lifelong athlete, Jess did not recognize the transformative nature of a sound fitness practice first hand until her junior year of college, when playing ice hockey for the University of Michigan. Stepping outside of the training required for her sport, she used the gym as a means to transform her life in all aspects: physically, emotionally, and mentally. Jess believes in the constant pursuit of strength and knowledge, using both as a means to build confidence in one’s abilities. She aims to inspire others to recognize their true potential and invest purposeful effort in their own development in order to maximize their life experience.